March 2, 2016 IBOMLLC Team

BBC World News Using Viber And WhatsApp To Share Digital Content In Emerging Markets

BBC World News Using Viber And WhatsApp To Share Digital Content In Emerging Markets

Innov8tiv
Innov8tiv – Blacks In Technology in USA, UK, Caribbean Islands & Africa

BBC ORIGINAL JOURNALISM COMES TO CHAT APPS

For the first time, the BBC’s international news services are to use chat apps to bring their hard hitting storytelling to even more people around the globe.

As BBC World News marks 25 years of TV news broadcasting, the channel’s international current affairs programme Our World will use Viber to tell the story of a kidnapping that took place in Mexico, publishing posts via a BBC public channel within the app. It will be delivered to Viber users across a week, replicating the timeline of the original events as told by the victims. This will then be tied in with the television broadcast of the half hour documentary Our World: Kidnapped in Mexico.

For their audiences on the continent and beyond, BBC Africa will be using WhatsApp to tell the story of young people in the Democratic Republic of Congo (DRC) who are using new online ways to get their voices heard and bring change to their country. Across five days clips will be shared from its documentary Young, Angry and Connected’.

The innovative pilot …read more

Read more here:: BBC World News Using Viber And WhatsApp To Share Digital Content In Emerging Markets

      

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