When you think of high-end smartphones, two brands gets into many people’s mind, the iPhones and Samsung phones. And the two companies actually see each other as the worthy opponents. So with the exploding Samsung’s flagship smartphone for this year, the Samsung Note 7. One would expect Apple will make a kill this year, with its flagship iPhone 7.
Turns out, much of Samsung loss is gain not for Apple, it’s ‘worthy’ opponents but to the little known about Chinese brands like Oppo, BBK Communication Equipment, and Huawei. These three Chinese brands accounted for 21% of all smartphones sold globally in the Q3 of 2016. That is according to data collected by Gartner.
The three brands were the only smartphone vendors in the world to appear in the top five brands that increased their sales and market share globally during the period of review.
Samsung, even with the exploding phones, proved to be a resilient brand by maintaining its #1 position as a smartphone vendor with a 19.2% market share. Although its sales did take a 14.2% dive year over year, making this year Samsung worst …read more