June 5, 2015 IBOMLLC Team

Fuel Scarcity Boost E-Commerce Sales In Nigeria

Fuel Scarcity Boost E-Commerce Sales In Nigeria

Innov8tiv
Innov8tiv – Blacks In Technology in USA, UK, Caribbean Islands & Africa

The month long fuel scarcity in Nigeria had a crippling effect on the economy. At its peak, it had power supply cut off, education institutions shut down, banks capacitated, flights cancelled, radio stations cease broadcast, and public service paralyzed.

MTN, Airtel and Etisalat, three of the four major telecoms companies operating in Nigeria issued official statements warning subscribers of the potential impact that the fuel shortage could have on the quality of service.

Individuals and businesses alike were affected with hike in cost of transportation, price of food stuff and general standard of living. From the outside there appeared to be no visible impact of the fuel shortage on the e-commerce sector, however a release by online shopping community Kaymu, revealed that the shortage of fuel affected the company and its customers in a unique way.

The Nigerian law prohibits the sale of fuel outside of registered gas stations; despite this, the online shopping community witnessed increased inquiry on the sale of fuel on its platform. Twitter fan @donfowzy posted “@KaymuNigeria Please I want to buy diesel”, while other social media users seeking an alternative means …read more

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