The thing we all love about Google is its ability to keep innovation ahead of its time, and that is the thing its competitors hate the most about this search engine giant.
This past Wednesday, Google pulled off yet another impressive innovation on the Google Maps app. The innovation is so impressive, it leaves you asking yourself; ‘why hadn’t they come up with it sooner?’
Well, this particular innovation is not new, rather something Google had thought of years earlier but due to regulations and perhaps bureaucracies, it was forced to shut down. That said, do you remember Google Latitude app?
You probably don’t, and if you do, you are part the very few. Back in 2009, when smartphones were in infancy and not so common. Google launched an app that users to share their location with their contacts letting them know their exact location on a map. Of course, sharing that information was at the discretion of the user. They could share only if they wanted to share and only to whom they want to share that information with.
The Latitude app drew widespread privacy concern with one …read more