TechCrunch reports that some Instagram users are noticing a new in-app payment feature. It looks like Instagram has quietly baked in a native payment option into the picture-based social networking platform.
The new payment feature enables users to add their credit or debit details and comes with an additional layer of security. Whereby the user is required to enter a PIN to effect payment. Once all set up, users can make purchases directly from Instagram. Though some users who already have the feature in their app have successfully been able to make reservations and appointments and pay using third-party applications such as Resy, Instagram wants all payments to be made within it, and you will never have to leave the app.
This move effectively ushers Instagram with full throttle into the online shopping and e-commerce platform. The beta program for the native payment feature on Instagram is only available to a small group of users just in the US and UK markets for now.
Ideally, the feature will enable Instagram business accounts not just to market their products and services on the social network, but also accept payments …read more
Read more here:: Instagram now testing Native Payment Option