Report analyzes different aspects, factors and key drivers that majorly influence the industry
A report carried out by Jovago on a host of factors that make up the tourism industry in Kenya ahead of the Africa Travel Association scheduled for November has revealed key trends in the sector as well as distinctive opportunities in the industry.
“Our main aim is to ensure that anyone travelling anywhere in Kenya is assured of finding the right accommodation as per price and convenience. Our search parameters take into consideration a wide range of factors including price, place, star ranking and room availability” explained Estelle Verdier, Managing Director for Jovago East and Southern Africa.
“We are excited to be launching this report at a time when the sector is undergoing reconstruction after the turbulence experienced in the last few years.”
A look at search trends by customers reveals a major interest in 3-star hotels for both leisure and business travelers across the listed cities; while WiFi, swimming pools and air conditioning lead on the amenity list respectively. This aptly reveals that, while most tourists will not necessarily change their desired holiday …read more
Read more here:: Jovago Launches Hospitality Industry Report on the Kenyan Sector