Companies in Nigeria and the rest of the region who do not embrace the digital world will be at a serious disadvantage to their competitors.
West African enterprises that want to keep pace with a changing consumer, employee and business landscape need to invest in the right business management solutions that will enable them to digitize their business processes.
That’s the word from Magnus Nmonwu , Regional Director for Sage West Africa, who warns that companies in Nigeria and the rest of the region who do not embrace the digital world will be at a serious disadvantage to their competitors. Nmonwu’s comments follow the recent Connect Commerce Conference where Netplus Advisory claimed that e-commerce and online businesses in Nigeria attracted investments worth US$200m over the past three years.
“With more than 93 million Internet users in Nigeria alone (Nigerian Communications Commission statistics), the region’s people form a formidable digital marketplace. In Nigeria, Facebook has more than 15 million monthly active users,” says Nmonwu. “These Internet users want the speed, simplicity and convenience of buying goods and services right from their mobile phones. As employees, they want mobile and …read more