Little might be the name of the Safaricom-powered taxi hailing service from Kenya, but Big is the new offerings it is giving to its customers.
Over the past few days, Little has been taunting customers with half-reveals, almost in a seductive manner, slowly luring people’s interest in what new products it says it is soon launching in the market.
It has finally stopped with the tease, and unveiled new category of rides commuters can choose from. Little now offers four new different categories or rides to choose from; basic, comfort, lady bug and a surprise special for the ladies.
The Little family is not little anymore! We are are exited to grow bigger! Can you guess who is coming on board soon? pic.twitter.com/ces4kzXi5q
— Little (@LittleRideKE) October 22, 2016
The move is said to ensure Little have more cars on the roads to meet commuters different and changing tastes, preference, fashion, needs (well, I could go on … and … on).
Little made its debut in the taxi hailing business in July, giving industry heavyweight Uber, a fierce run for its money. So much so, that …read more