In a unique collaboration – the first of its kind for the BBC outside the UK – a prototype media player, designed and built by digital innovators from Africa, is now live online. BBC Minute CatchUP – can sit within any online page and will let users hear and share the latest edition of BBC Minute. Specially created to work well on smartphones, BBC Minute CatchUP was designed in Cape Town, and comes from one of the development studios (aka ‘hackathons’) held earlier this year by the BBC World Service and BBC digital innovations team, Connected Studio. Teams of African tech experts were invited to think of new ways to reach young Africans through social and digital media and this selected idea can now be tried and rated by the potential audience themselves here.
Dmitry Shishkin, Digital Development Editor for the World Service, says: “African audiences have become ‘mobile-first’ before the term has become mainstream for western media, and World Service has a very impressive record of growing mobile and social segments of our digital reach. While planning …read more